Brand Analytics
We deliver professional brand analytics solutions designed to unlock data-driven growth opportunities and enhance competitive advantage for your business. Our platform seamlessly integrates multiple data sources into a unified ecosystem, transforming raw data into actionable intelligence to support strategic, data-driven decision-making across all levels of your organization.
- Market Intelligence:Gain access to a comprehensive suite of market data and analytical tools, including granular search trend analysis, real-time market share dynamics, and in-depth competitive benchmarking against industry leaders and emerging players. All insights are accessible through fully customizable, interactive reporting dashboards that can be tailored to specific departmental needs. Marketing teams can derive deep, nuanced consumer behavior insights—analyzing purchasing patterns, sentiment shifts, and unmet needs—to precisely identify target audience segments and anticipate market movements. Leadership and strategy teams leverage this consolidated intelligence to shape robust, long-term business plans, validate market entry strategies, pinpoint high-potential emerging opportunities, and proactively mitigate potential market risks and competitive threats.
- Advertising Optimization:Achieve full-funnel visibility and control by analyzing advertising performance across all channels and campaigns. Our solution provides detailed, cross-channel metrics on keyword effectiveness, impression share, quality score, conversion attribution, and overall return on investment (ROI). Dive deeper into audience demographics, engagement patterns, and creative resonance. Marketing teams can leverage these insights to continuously refine audience targeting models, test and optimize ad creatives and messaging for higher engagement, and understand the customer journey across touchpoints. Concurrently, advertising and media buying teams can make informed, dynamic decisions to optimize budget allocation across platforms, adjust bidding strategies and ad placements in real-time, and reallocate resources to top-performing assets. This results in maximized campaign impact, improved overall marketing efficiency, and a demonstrably higher return on advertising spend (ROAS).
- Reputation Management:Proactively monitor, analyze, and manage your brand and product reputation across digital touchpoints, including review sites, social media platforms, and forums. Our system employs advanced sentiment analysis, thematic clustering of reviews, detailed rating trend tracking over time, and real-time feedback monitoring, all supported by a configurable, automated alert system for immediate notification of critical issues. Customer service and community management teams can utilize this system to promptly identify, triage, and address negative feedback, publicly demonstrate responsive care, and privately resolve customer issues—thereby maintaining and strengthening brand trust and customer loyalty. Simultaneously, product development, marketing, and R&D teams gain invaluable insight into the customer voice. They can systematically identify recurring themes, feature requests, and pain points within feedback, transforming qualitative data into a quantitative roadmap for driving continuous service enhancements, informing product roadmap priorities, and guiding meaningful feature improvements and innovations.
Listing
We provide Amazon sellers with a comprehensive suite of efficient listing management tools designed to centralize and streamline catalog operations. Our integrated platform supports batch upload, batch modification, and automated page accuracy verification, empowering sellers to scale their business, maintain data integrity, and significantly enhance overall operational efficiency in a competitive marketplace environment.
- Batch Upload:Streamline your product onboarding process with our advanced batch upload functionality. Upload hundreds or even thousands of product listings simultaneously through an intuitive, spreadsheet-like interface or via pre-formatted templates. The system features intelligent data mapping, automatically processing, standardizing, and categorizing your input—including SKUs, titles, descriptions, bullet points, images, backend keywords, and key product attributes. This automated workflow drastically reduces manual data entry, eliminates repetitive tasks, and minimizes catalog setup time, allowing for the rapid and error-resistant launch of large product portfolios.
- Batch Modification:Maintain dynamic control over your entire catalog with powerful batch modification capabilities. Execute precise, large-scale updates by modifying critical properties—such as pricing, inventory levels, promotions, bullet points, search terms, or product descriptions—across hundreds of listings in a single, coordinated action. This tool is indispensable for responding to market changes, implementing seasonal promotions, executing bulk price adjustments, or ensuring brand and compliance consistency across your entire inventory. By enabling centralized management, it not only saves substantial time but also ensures accuracy and uniformity, reducing the risk of discrepancies that could impact sales or account health.
- Page Accuracy Verification:Proactively safeguard your listing quality and search performance with our automated Page Accuracy Verification system. This continuous monitoring tool scans your active listings in real-time, detecting a wide range of potential issues including data inconsistencies, policy violations, content errors, image non-compliance, and incomplete or suppressed attributes. The system provides detailed, actionable alerts with prioritized prompts for correction, accompanied by intelligent, context-aware resolution suggestions. This ensures your listings consistently meet marketplace standards, optimize for relevant search visibility, and maintain a professional brand presence, ultimately protecting your Buy Box eligibility and customer trust.
Promotions
We offer comprehensive promotion management solutions designed to streamline end-to-end campaign execution and enhance cross-team collaboration. Our integrated platform provides a centralized hub for planning, launching, monitoring, and optimizing promotional activities, ensuring consistency, compliance, and operational efficiency across all marketing initiatives.
- Activity Setup & Execution:Efficiently configure and launch a wide range of promotional campaigns, including social media promotions, tiered discounts, buy-one-get-one (BOGO) offers, and limited-time sales events. The platform allows for fully customizable parameters such as duration, eligibility rules, and discount levels. Sales and marketing teams can easily submit and approve promotion requests through structured workflows, while operations teams receive clear, actionable tasks for seamless execution, reducing manual handoffs and accelerating time-to-market.
- Coupon Management:Simplify and accelerate the coupon creation and deployment process with our dedicated management module. Sales teams can initiate coupon campaigns by submitting key details such as target SKU/ASIN, discount value, budget, and validity period through an intuitive request form. The system then automates backend implementation, including coupon code generation, budget tracking, and activation across designated marketplaces. This enables promotional focus on strategy while ensuring accurate, timely, and error-free coupon delivery.
- Vine Program Management:Optimize product enrollment and performance tracking in the Amazon Vine program through a streamlined, seller-focused workflow. Sellers can submit product details, select enrollment preferences, and monitor available allocations within a unified dashboard. The system tracks each enrolled product’s status—from submission and review to feedback receipt—and provides real-time visibility into remaining Vine unit allocations. This reduces administrative complexity, improves enrollment accuracy, and helps maximize review generation for eligible products.
Feedback & Reviews
Our integrated feedback management system empowers sellers to systematically leverage customer insights for strategic business growth through comprehensive monitoring, intelligent analytics, and actionable reporting. By transforming unstructured feedback into structured intelligence, the platform supports proactive reputation management, product optimization, and data-driven decision-making.
- Review Monitoring & Alert Management:Gain real-time visibility into customer sentiment across all marketplaces with our advanced review monitoring and alert system. The platform continuously tracks product reviews and seller feedback, automatically detecting negative comments, low ratings, or emerging complaints based on customizable keyword and sentiment thresholds. Instant notifications are delivered via email, dashboard, or integrated messaging tools, enabling customer service and account management teams to quickly identify, triage, and resolve issues before they escalate. This proactive approach helps maintain high seller ratings, preserve brand reputation, and improve customer satisfaction through timely and visible responsiveness.
- Feedback Analytics & Performance Intelligence:Move beyond monitoring to deep insight with our robust data analytics engine. Track and visualize evaluation trends, rating distributions, and review volume over time to understand product performance, seasonal patterns, and customer satisfaction drivers. Advanced analytics identify recurring themes, frequently mentioned product features, and common pain points across reviews. Customizable reports allow teams to segment data by product line, marketplace, or time period, transforming qualitative feedback into quantitative insights. These insights inform product development priorities, guide inventory and quality control decisions, and help marketing teams better align messaging with customer-validated value propositions, ultimately driving continuous improvement and growth.
Sustainability Certification
Our comprehensive sustainability certification management platform empowers businesses to systematically build, verify, and communicate eco-friendly operations. We provide an integrated solution for managing certifications, tracking environmental impact, and generating compliance-ready reports, enabling brands to meet regulatory requirements, satisfy consumer demand, and achieve their sustainability goals.
- Unified Certification Management:Centralize and streamline the management of multiple eco-certifications, including Amazon’s Climate Pledge Friendly, carbon neutral verifications, organic labels, and other global standards. Our platform guides brands through the entire application process with digital tools for document collection, formatting, and submission. Brands can prepare and store all necessary application materials within a secure repository, while the system automatically tracks the status of each certification, sends deadline reminders, and maintains a verifiable audit trail. This reduces administrative complexity, accelerates approval timelines, and ensures ongoing compliance with renewal requirements.
- End-to-End Carbon Tracking & Analysis:Gain precise, data-driven visibility into your product carbon footprint across the entire lifecycle. Our system facilitates the monitoring and calculation of emissions from key stages including raw material sourcing, manufacturing, transportation, packaging, and end-of-life. By integrating with production and supply chain data sources, it automates emissions tracking and generates detailed, audit-ready carbon footprint reports. Production and supply chain teams can use these insights to identify high-impact areas, optimize processes for efficiency, and reduce emissions. Simultaneously, sustainability teams are equipped with credible, granular data to demonstrate tangible environmental progress to stakeholders, customers, and certifying bodies.
- Automated Compliance & Performance Reporting:Simplify ESG (Environmental, Social, and Governance) disclosure and stakeholder communication with automated reporting tools. The platform compiles data across operations to generate comprehensive sustainability reports, detailing key metrics such as energy and water consumption, waste reduction achievements, emission reductions, and current certification status. These reports can be customized to align with frameworks like GRI, SASB, or specific investor requirements. Executive management gains a dashboard view to track sustainability KPIs and measure progress against targets, while PR and marketing teams can leverage verified data and achievements to enhance brand image, build consumer trust, and effectively communicate the company’s environmental commitment.
Amazon Business Ordering
Our intelligent business procurement solutions are designed to streamline and optimize end-to-end B2B purchasing operations. By integrating advanced workflow automation, data-driven purchasing models, and seamless financial processing, we empower organizations to enhance efficiency, strengthen compliance, and achieve significant cost savings across their procurement lifecycle.
- Automated Order Approval Workflow:Establish and enforce structured procurement governance through configurable, multi-level approval workflows. Our system allows organizations to define rules based on budget thresholds, vendor classifications, contract terms, and departmental policies. Procurement teams can submit purchase requests with full supporting documentation, which are then routed automatically to designated approvers—such as department heads, finance controllers, or legal teams—for electronic review and signature. This ensures rigorous oversight, accelerates approval cycles, reduces manual follow-ups, and maintains a complete audit trail for compliance and accountability.
- Intelligent Volume Purchasing Management:Optimize procurement strategy and execution with support for diverse purchasing models, including bulk discounts, scheduled recurring orders, and contract-based pricing agreements. Our platform incorporates smart recommendation engines that analyze historical spend, supplier performance, and market trends to suggest cost-effective purchasing opportunities and ideal order quantities. Buyers can easily manage and adjust purchase plans through intuitive dashboards, while the system automates order generation, tracks delivery milestones, and monitors contract compliance, ensuring operational consistency and maximizing economies of scale.
- Integrated Payment Processing & Reconciliation:Streamline financial operations with our automated invoicing and payment processing system. Each transaction is seamlessly synchronized with order details, including accurate tax calculation, payment term application, and scheduled disbursement. The platform supports deep integration with major ERP and accounting systems, enabling real-time data flow between procurement and finance. Finance teams benefit from automated reconciliation and consolidated reporting, while suppliers receive timely, accurate payments—enhancing supplier relationships and improving overall cash flow management.